4Site – Providing Understanding of your Web Customers

Online is now such a vital revenue stream it is crucial to understand online consumers as people, not just click-streams and page views.

Yes, you probably know how many clicks your web sites receives, but do you know who is making them and what else they do on the web? At 3,000 interviews a month, 4Site is the largest continuous monitor of online consumer confidence and activity in the UK. It can provide you with all the answers.

4Site

examines the who, what, why and where of what your web customers are doing online. It also provides you with important contextual information, looking at both your market and some of your key competitors.

4Site

is provided in co-operation with Ciao who provide the panellists for the study.

 

4Site

provides monthly tracking of:
  • consumer confidence
  • recent online spend
  • other online activities and usage
  • consumers' spending expectations over the coming month
  • attitudes to online advertising
  • which major websites they visit
  • demographic profiling and analysis
  • consumer online segmentation


Arkenford Ltd, Mount Manor House, 16 The Mount, Guildford, Surrey GU2 4HN
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