GameVision Compass

GameVision Compass is the games industry's recognised source for insight into western gamers.

GameVision Compass Europe has been tracking gamers' attitudes and behaviour since 2003. It offers the most comprehensive gaming market overview available today. The service was extended to cover the US in 2009.

The biannual survey encompasses over 30,000 respondents across 6 countries in the 10 to 45 year age range. It is a robust measurement of& trends in market size and gamer behaviour that allows platform owners and publishers to keep track of all that is happening in the market.

The GameVision Compass combines both rigorous quantitative measurement with topic based qualitative research to provide both factually accurate and a topical perspective on the current gaming market.

Contents include:

• Market size and hardware ownership
• System use both online and offline
• Gamer behaviour - hours of play, use of social media online behaviour etc.
• Gamer spend, new and secondhand market, trading in etc.
• Game Brand awareness and experience of titles
• Gamer motivations
• Piracy
• Topical issues